Marketing Specialist - PT Hasil Karya Sentra Pangan

Join PT Hasil Karya Sentra Pangan, a dynamic and fast-growing company in the food industry, and take your marketing career to the next level! As a Marketing Specialist, you will play a pivotal role in shaping our brand’s presence, driving customer engagement, and boosting our market share in Minahasa, Sulawesi Utara. This is your chance to work with a team of passionate professionals who are dedicated to delivering high-quality food products to our customers.

In this role, you will be responsible for developing and implementing marketing strategies that align with our company's goals. You will work closely with our sales team to identify market trends and opportunities, and you will create compelling marketing campaigns that resonate with our target audience. You will also be responsible for managing our social media presence, ensuring that our brand's voice is consistent and engaging across all platforms.

📋 Tanggung Jawab Pekerjaan

• Develop and implement marketing strategies that align with the company's goals and objectives.
• Conduct market research to identify trends, opportunities, and customer needs.
• Create and manage marketing campaigns across various channels, including digital, print, and outdoor advertising.
• Manage the company's social media presence, including content creation, scheduling, and engagement.
• Monitor and analyze marketing performance using tools like Google Analytics and social media insights.
• Collaborate with the sales team to identify and pursue new business opportunities.
• Stay up-to-date with industry trends and best practices in marketing.
• Assist in the development and implementation of the company's annual marketing plan.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Minimum of 3 years of experience in marketing, preferably in the food industry.
• Proven track record of developing and executing successful marketing campaigns.
• Strong understanding of digital marketing tools and platforms, including Google Ads, Facebook Ads Manager, and Hootsuite.
• Excellent written and verbal communication skills.
• Ability to work independently and as part of a team.
• Strong analytical and problem-solving skills.
• Familiarity with Indonesian market trends and consumer behavior.

🛠️ Keahlian

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